Saving the Environment - Enabling Developments

- theWaterBank -

What is Water Neutrality?  


A recent directive from Natural England states that all new accommodation and new commercial premises with high water uses in this area, will need to meet the new Habitat Regulations Assessment (HRA) requirement to demonstrate water neutrality. This measure has been stipulated in order to protect ecological flows and reduce the demand for increased water abstraction from the wells at Hardham. This is because, it could adversely impact the integrity of the Arun Valley, which is a designated Special Protected Area, a Special Area of Conservation and a Ramsar site.

The link below provides further details on Water Neutrality is and how it could be addressed. 

The over-mining of finite water resources is an issue that is not clearly visible in the public domain. However currently water companies in both England and Wales indicate that 700 million litres per day of water are being unsustainably abstracted and need to be replaced by alternative sources between 2025 and 2050. However this estimate is based on the least economic cost only. Additional modelling carried out by the Environment Agency exploring a range of future climate change scenarios and levels of environmental protection, indicates that an overall reduction in abstraction of between 1,200 million litres per day and 2,200 million litres per day may be needed by 2050. 

It is anticipated that Water Neutrality will be applied to many other areas in the south and east of England and will be particularly a relevant consideration for large scale strategic sites. The Hydraloop system and theWaterBank portal offer tangible solutions that facilitate new developments, reduce water supply demand, reduce infrastructure costs and maintain ecological flows.  The links are below.  

Services Provided


theWaterBank is a database for developers looking for options to offset water demand to facilitate developments.

 Property owners in the local catchment areas offer their buildings for the retrofit of water fittings to reduce water consumption. The water savings are then used to offset the water demand for new developments. 

Water Neutrality

Water Audits

Water Efficiency Calculator

 Water Neutrality Reports


Existing Buildings/Homes 

HA, Schools, Hotels

Brownfield Sites

Greenfield Sites

Strategic Sites

Technical Services

Water Supply Strategy

Rainwater Harvesting Design 

Greywater Harvesting Design


Infrastructure & Utility Design

Sustainable Developments 

Net Zero Carbon Developments

Garden Village Design

Strategic Land

Masterplanning Technical Support

Our Water Environment

The most populated regions of the south and southeast of England are experiencing significant water stress. Our rivers together with their ecosystems are at risk from a range of pressures, but the compounding effects of excessive abstraction of limited water resources are particularly severe. Pollutants become more concentrated endangering aquatic life. Rivers quickly dry up particularly in the summer, slowing down and dropping sediment. Poor water movement can also result in pollution overload leading to blue/green algae blooms. Consequently Habitats for fish, insects, animals and plants are reduced and severely altered. 


In addition as the population grows and more housing development is provided there is an increased demand for limited water resources, which leads to the requirement for additional abstractions.  Our mission is to maximize the use of the water resources that are already in circulation within existing developed areas and catchments, by facilitating the retrofitting of existing facilities to reduce water consumption. The water savings could then be utilised to enable new housing developments using theWaterBank bank platform. 

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“Most of the towns and cities in the south and east of England are in water stressed regions.”

Individuals & Property Owners Are Not Fully Aware Or Engaged.

Tools & Information are required.